An experienced business and communications leader, Raff is the Client Principal and Founder of Affidare.

Raff’s collective experience and ethos has been built on being entrusted to think and lead with a people first, performance led and growth mindset.  Raff has enjoyed a multifaceted and unique career leading and advising big global brands, leading corporate communications, successfully safeguarding brand reputations, and successfully transforming and selling businesses.